He is deputy director of the institute of politics and communication. He received his Doctorate (Ph.D) in 1997 from the University of Münster, Germany. From 1998-1999 he worked as a journalist and as a PR practitioner.
From 2000-2006 he was assistant professor at the University of Leipzig, Department of Public Relations, from January 2007 to October 2007 he was Junior professor for organizational communication at the EMAU.
His research interests include the development of mass media, public relations and the application of sociological and managerial theories to communication studies.